Changing product Category in Amazon, How?

When I launched the Car Brands & Logos card game, Amazon automatically placed it in the "Dedicated Deck Card Games" category. At first, that seemed fine — until I ran into a major limitation:

I couldn’t change the main image of my product listing.

In the "Deck Card Game" category, Amazon has very strict rules: all main images must show only the product box — no contents, no cards, no layout — and it made my listing look boring. Most competitors also had plain box images, and I felt my product had more to offer visually.

That’s when I realized a better solution: move my product to the Educational Flash Cards category — where listings are often more flexible and visual.

I decided to request a category change, and here's exactly how I did it:

Step 1: Open a Case in Seller Central

Go to Help > Get Support > Selling on Amazon > My issue is not listed
Then describe your request clearly, including your ASIN and desired category.

Step 2: Wait for Amazon Review

Within 24–48 hours, Amazon responded with confirmation that my category change was approved.

Why This Category Change Was So Important

• It gave me more flexibility with my main image.

• Better category fit = better keyword targeting.

• Improved alignment with educational/learning-focused parents.

If you're stuck in a category that limits how your product is shown or found, it's worth testing a switch. You just have to ask Amazon support and provide a valid reason — like I did.